That move was not the first time I had made such a change and, if you’ve read the previous 3 articles I wrote on the subject, you’ll see that I’ve been on a journey to find a flexible and powerful theme framework that meets specific criteria that I don’t think are commonly addressed or even talked about in most theme review posts you may have read in the past. The most important of those for me has become stability, both for the product and the vendor.
This post has been a long time coming! If you’ve known me for a while on social or from this site, you’ll know I have published similar posts before 🙂 I have tried reviving this blog a couple times in the past and circumstances just prevented me from putting time into it. But the thing is, this site has never been my only focus anyway and I’ve never made a real effort to monetize it. But I’ve never “neglected” it as long as I have in the last 3 years. Yes, my last published post here was in June 2014. That IS a long time! But I want that to change…
If like me you use the Genesis Framework (and if you don’t, you really should! ;), you now have less than 24 hours to purchase the Dynamik Web Site Buider (a Genesis child theme) and the Genesis Extender plugin. Both are very powerful products that can help both beginner and seasoned WordPress developers and designers build Web sites on Genesis faster.
Up to now, CobaltApps had been selling these products for a one time fee with unilmited usage rights and free update and support for the life of the product. It is an awesome deal! But in 24 hours, that will change to a yearly fee. The details of that new pricing are not yet known but you now have less than 24 hours to get into the unlimited one time payment option.
I will soon be writing reviews for some of the main WordPress plugins and theme frameworks that I use in my client projects. But before I do that, I wanted to write a post explaining the basic criteria I use to evaluate a theme because they are not necessarily the same you’ll read about in most other reviews out there that focus on workflow features alone. I’ve read many theme framework reviews in the last 3 years and I found most of them to be lacking in substance. That’s not because they were bad reviews or because the people writing them were doing a bad job, they were just aimed at a specific kind of user (non-coders, beginners or casual users) and limited themselves to what I consider “surface” criteria that become far less relevant when you build Web sites with WordPress for a living. When your business and reputation depend on the quality of the themes and other products you install on client sites, “features” like drag and drop and especially “no coding required” quickly take a second or third seat to more important matters like performance, stability and flexibility.
So here I’ll explain 4 of the basic criteria I use to evaluate a theme framework’s suitability for inclusion in my workflow to be used on specific projects. I’m concentrating on issues I rarely if ever see mentioned in theme reviews so I won’t talk about things like ease of use or flexibility of any workflow related features here. Those things will be included in my specific theme framework reviews. I hope this article will help you make more informed decisions if you are looking for a theme framework to use on a client site and are not sure which one would be the best fit for your workflow and your client’s needs.